WILLOW
& WISE
NAMING
BRAND IDENTITY
GRAPHIC DESIGN
WEBSITE
Branding Willow & Wise was a unique design challenge, given its location in Fort Worth's historic near southside. The logo needed to encapsulate the timeless charm of the district and the innovative design of the living spaces. Through a blend of classic typography and a sophisticated color palette, we harmonized these elements, resulting in a logo that symbolizes the property's character—balancing history and modernity.
